Physical billboards. Digital city twins. Game world placement. One platform. One buy. Three simultaneous worlds — measurable, verifiable, collectible.
Three minutes. The full story — problem, platform, market, math.
The physical and digital advertising worlds have never talked to each other. Until now.
Out-of-home advertising operates in a measurement black hole. No verification. No closed loop. Impressions are estimates built on foot traffic models and expired surveys. Brands are paying billions for assumed eyeballs.
Game studios generate billions in cultural capital but leave enormous revenue on the table. They want tasteful, world-authentic brand integration — not banner ads that shatter immersion and alienate their players.
Marketers can't connect their physical and digital spend. A Times Square buy and a gaming campaign exist in completely separate siloed worlds with no shared measurement, no shared audience, and no shared story.
A brand buys a Times Square billboard. It instantly, simultaneously, verifiably runs in three realities.
The ad runs on the physical screen. Every impression is captured by Prism's sensor network, hashed, and written to an immutable proof layer. For the first time, OOH is verifiable.
The same creative appears on the exact same corner in Prism's real-time 3D city map — a playable, navigable digital twin of real urban environments. Brands exist in both worlds simultaneously.
The same brand asset becomes world-authentic furniture inside partner mobile games. A Coca-Cola can in a destroyed building. A vehicle wrap in a racing game. Not ads. Environmental storytelling.
Prism sits at the intersection of three massive, separately growing markets — and is the only company building the connective tissue between them.
Six interconnected systems that make cross-world advertising not just possible — but simple.
A real-time navigable digital twin of urban environments. Every billboard, every wall, every surface — mapped, available, and purchasable from a single interface. Browse inventory like you're walking the street.
LivePrism's AI media buyer. Describe your campaign goal in plain language. Herb suggests locations, formats, game integrations, timing, audience overlaps, and predicted impression yields — then executes in one click.
AI-PoweredEvery verified impression generates a cryptographic token — a collectible, tradeable proof that your ad was seen. Brands own their impression history. Agencies can audit in real time. Fraud becomes impossible.
BlockchainLoot-box style campaign bundles. Curated packages of physical + digital + game placements that a brand can open, preview, and activate instantly. Remove the friction of media planning entirely.
MarketplaceA clean SDK for game studios that enables real-world advertising to render contextually inside their game world. Studios earn meaningful revenue. Players see world-authentic environments. Brands reach captive audiences.
SDK ReadyA unified analytics layer showing physical impressions, digital engagement, and in-game interactions in a single view. Cross-world attribution. Real ROI. The first media dashboard where three realities report to one screen.
AnalyticsBook a billboard. Upload or create your artwork with specs auto-loaded per unit. Pay on-platform. For digital — live in minutes. For static — direct connection to large-format printers, installer dispatch, and real-time production tracking. Station dominations included.
Print-on-DemandType a description. Meshy AI generates a photorealistic 3D character or product in seconds. That character lives on your physical billboard, floats over your location in the 3D city twin, drops as an asset in game worlds, and mints as a collectible capture token. One creation. Every dimension.
Text-to-3DThe first OOH platform to own the complete fulfillment loop — from inventory selection to the moment your ad is physically on a wall.
For the first time in advertising history, a physical impression can be captured, verified, and represented as a cryptographic proof. Brands don't just buy ads — they accrue a provable, auditable impression ledger.
This window won't stay open. The infrastructure to build Prism only became viable in the last 18 months. The first mover who builds the standard owns the standard.
Two paths to participate in the infrastructure layer that connects the physical world to the game world.
Integrate Prism's cross-world ad infrastructure directly into your existing OOH, gaming, or media buying stack. White-label the technology, capture the margin, own the relationship with your clients.
Join as a strategic co-builder. We're raising from partners who bring more than capital — media relationships, OOH inventory access, game studio networks, or technology infrastructure that accelerates our roadmap.
Early conversations are happening now. The infrastructure layer gets built once — be in the room where it happens.
hello@prismmedia.io